Measuring the return on communication investments on social media: The case of the higher education sector

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P-00N-6A8.pdf (324.66 KB)
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2017
Authors
Luciana Gomes Oliveira
Álvaro Figueira
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http://repositorio.inesctec.pt/handle/123456789/5826
 http://dx.doi.org/10.1145/3110025.3123027
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CRACS - Indexed Articles in Conferences