How smartphone advertising influences consumers' purchase intention
How smartphone advertising influences consumers' purchase intention
| dc.contributor.author | José Luís Martins | en |
| dc.contributor.author | Costa,C | en |
| dc.contributor.author | Oliveira,T | en |
| dc.contributor.author | Ramiro Gonçalves | en |
| dc.contributor.author | Frederico Branco | en |
| dc.date.accessioned | 2018-05-02T13:50:43Z | |
| dc.date.available | 2018-05-02T13:50:43Z | |
| dc.date.issued | 2018 | en |
| dc.identifier.uri | http://repositorio.inesctec.pt/handle/123456789/7708 | |
| dc.identifier.uri | http://dx.doi.org/10.1016/j.jbusres.2017.12.047 | en |
| dc.language | eng | en |
| dc.rights | info:eu-repo/semantics/openAccess | en |
| dc.title | How smartphone advertising influences consumers' purchase intention | en |
| dc.type | article | en |
| dc.type | Publication | en |
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